An Open Letter To Toyota

I just discovered the name for the new Prius wagon: v

http://content.usatoday.com/communities/driveon/post/2011/06/toyota-prius-name-change-fouled-up-v-confusion/1#uslPageRetur

C’mon you can do better than that.

I am on my second Prius (a Prius V), and my second Lexus. Our first cars are being driven by our daughters. So yes, I qualify as a loyal customer. So why are you trying to confuse me by calling the new wagon the same as my current sedan (apart from the capital V versus the small v)? Is that the best you could do?

I also run a name development business called NameFlashSM (www.nameflash.com).

So here is the deal…the next time you need a car model name, call me. I will do the project for free just to prove to you that someone out there can do a better job than your current supplier.

v.  Really? There weren’t any better names on the list?

FOLLOW ME ON TWITTER @NameFlash