"We do what we must, and call it by the best names." Ralph Waldo Emerson
All projects are led by Mark Prus, a marketing professional with over 25 years of experience in delivering captivating new products to the consumer marketplace.
Names are reviewed by a trademark analyst to ensure that the names we recommend are not already in use.
We use 6 – 10 diverse Freelance Namers on each project to provide a broad creative range.
Expert Freelance Namers include a professor of linguistics, several professional name generators, a pharmacist, a New York Times best selling author, an artist, a musician, an engineer, a Scrabble pro, several former marketing directors, and a few homemakers, and range from 21 years old to 60+ years old.