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	<title>NameFlash</title>
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	<description>Brilliant names delivered in a flash!</description>
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		<title>The Perils of Naming Contests</title>
		<link>http://nameflash.com/2012/05/the-perils-of-naming-contests/</link>
		<comments>http://nameflash.com/2012/05/the-perils-of-naming-contests/#comments</comments>
		<pubDate>Thu, 10 May 2012 17:19:00 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Naming]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=409</guid>
		<description><![CDATA[Naming contests. Sounds like a good idea, right? A company needs a new name and it decides to engage its employees to come up with a new name. What could go wrong? Well, you could end up with a name like Mondelez. Just to be clear, I&#8217;m a professional name developer, so you might think [...]]]></description>
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		<title>What The Heck Is Going On?</title>
		<link>http://nameflash.com/2012/03/what-the-heck-is-going-on/</link>
		<comments>http://nameflash.com/2012/03/what-the-heck-is-going-on/#comments</comments>
		<pubDate>Mon, 26 Mar 2012 23:16:08 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=406</guid>
		<description><![CDATA[&#160;I&#8217;m beginning to think the world is losing it. This month we have witnessed incredible stupidity in name development. As a professional name developer, I am appalled. Let&#8217;s play a game. This is the name of a new company: Mondelez International. What does Mondelez International make? Give up? Mondelez International will be the corporate home [...]]]></description>
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		<title>What&#8217;s in a name? That which we call an iPad by any other name would sell as well.</title>
		<link>http://nameflash.com/2012/03/whats-in-a-name-that-which-we-call-an-ipad-by-any-other-name-would-sell-as-well/</link>
		<comments>http://nameflash.com/2012/03/whats-in-a-name-that-which-we-call-an-ipad-by-any-other-name-would-sell-as-well/#comments</comments>
		<pubDate>Sun, 11 Mar 2012 14:02:24 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=401</guid>
		<description><![CDATA[&#34;What&#39;s in a name? That which we call a rose by any other name would smell as sweet.&#34; William Shakespeare With apologies to William Shakespeare, the title of this post reflects the fact that you could call &#8220;The New iPad&#8221; pretty much anything and it would be a gangbuster seller. But why not have a [...]]]></description>
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		<title>The Dangers of Name Fusion</title>
		<link>http://nameflash.com/2012/02/the-dangers-of-name-fusion/</link>
		<comments>http://nameflash.com/2012/02/the-dangers-of-name-fusion/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 15:04:24 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=385</guid>
		<description><![CDATA[I illustrated several &#8220;Naming Faux Pas&#8221; in a blog post a while ago (http://nameflash.com/2010/06/naming-faux-pas/) but I just found an example of a common naming practice taken to the extreme. The naming practice is that of &#8220;word fusion&#8221; where you develop a name by bonding two or more words together and you overlap similar portions. For [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Mascots Are Brands Too</title>
		<link>http://nameflash.com/2012/02/mascots-are-brands-too/</link>
		<comments>http://nameflash.com/2012/02/mascots-are-brands-too/#comments</comments>
		<pubDate>Mon, 13 Feb 2012 13:45:18 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=380</guid>
		<description><![CDATA[In a recent newspaper article (ow.ly/901Cl) the local sports editor presented some unusual team mascots that exist in our area and across the country. For example, in the Greater Pittsburgh area we have Big Macs (Canon-McMillan), Talbots (Hampton), Planets (Mars Area), Maples (Mapletown), Mighty Mikes (Carmichaels) and Hillers (Trinity). The Big Macs of Canon-McMillan were [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Blast From The Past</title>
		<link>http://nameflash.com/2012/01/a-blast-from-the-past/</link>
		<comments>http://nameflash.com/2012/01/a-blast-from-the-past/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 13:19:16 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=374</guid>
		<description><![CDATA[At the North American International Auto Show, Dodge unveiled the 2013 Dodge Dart. This is not the first time Dodge has returned to a historic nameplate rather than introduce a new name. A few years ago Dodge reintroduced the muscle car, Challenger. The new Dodge Dart sounds like a great car. It reflects its Fiat [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Cell Phone Name Generator</title>
		<link>http://nameflash.com/2012/01/cell-phone-name-generator/</link>
		<comments>http://nameflash.com/2012/01/cell-phone-name-generator/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 13:52:40 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=370</guid>
		<description><![CDATA[As a build on my earlier post on Samsung&#8217;s smartphone naming structure, I discovered a website that the manufacturers of Android Smartphones can use to develop names.&#160; The amusing part is that it really does generate names that are similar to &#8220;real&#8221; names given to smartphones. Here it is: http://androidphonenamegenerator.com This is quite sad. The [...]]]></description>
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		<title>Samsung Naming Confusion</title>
		<link>http://nameflash.com/2012/01/samsung-naming-confusion/</link>
		<comments>http://nameflash.com/2012/01/samsung-naming-confusion/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 15:41:36 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=368</guid>
		<description><![CDATA[Last year Samsung announced that it was establishing a new naming structure for its Galaxy smartphone product line.&#160; This was so that people could better understand the phone they were buying by reading the letter in the name. The new naming architecture grouped its devices into five classes, each identified by a single alphabetical letter. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hey Technorati&#8230;find me!</title>
		<link>http://nameflash.com/2012/01/hey-technorati-find-me/</link>
		<comments>http://nameflash.com/2012/01/hey-technorati-find-me/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 14:48:15 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=366</guid>
		<description><![CDATA[Technorati will need to verify that you are an author of the blog by looking for a unique code. Please put the following short code ZWD9VZBERWWV within a new blog post and publish it.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Keep the Big Picture in Mind</title>
		<link>http://nameflash.com/2012/01/keep-the-big-picture-in-mind/</link>
		<comments>http://nameflash.com/2012/01/keep-the-big-picture-in-mind/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 13:26:27 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nameflash.com/?p=353</guid>
		<description><![CDATA[The New Year started out with a flurry of &#8220;How to Name Your Business&#8221; articles. I think that&#8217;s terrific! More PR for naming is always a good thing. But several articles were focused on very specific issues, such as &#8220;SEO Strategies You Must Take into Account When Naming Your Business.&#8221; I&#8217;m all for keeping SEO [...]]]></description>
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